Unlock confidence and potential in young people through magic

Magic is a fantastic (and surprising!) tool for learning. We use it to teach young people the soft skills they need to achieve their potential.

Learning outcomes of our programmes:

Learn to work together harmoniously

Understand perception; break down assumptions and judgements

Become more emotionally aware and empathetic

Learn compelling storytelling and improvisation techniques

Increase confidence and resilience

Adopt the Belief Mindset

Become great communicators

Improve presentation skills

School kids lined up

Learning through play

Ignite Imagination

Students wonder how tricks work... they’re thinking on their feet. And with that, we ignite their curiosity and imagination.

Inner Magic

If magicians don’t believe in their magic, nobody will. We help students develop their presentation skills, boosting self-confidence.

Whole Body Communication

We teach the communication skills used by magicians to get, and keep, the audience’s attention.

The Art of Storytelling

Putting newly-learned skills into action to deliver compelling performances!

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Illuminating Elizabeth case study

Illuminating Elizabeth: empowering young girls to shape their own futures

In this project, we worked with young women from secondary schools in the London Borough of Greenwich. It was part of a Heritage Lottery Fund project, Illuminating Elizabeth: Contemporary Responses to the Armada Portrait.

Drawing on the story of Queen Elizabeth I, we helped the girls understand that they have the skills and power to take charge of their futures. Elizabeth I had John Dee by her side and we got them thinking about who can help them achieve their goals.

Watch the full video


Teaching Year 4 pupils to make the impossible possible!

Our Magilitators took themselves and their magic toolbox to Dwight School for an 8-week project, introducing year 4 pupils to the art of magic. 

We worked on storytelling exercises including visual communication, improvisation techniques, and engaging your audience – all aimed at helping the pupils blossom and find their own magic.

We've worked with fantastic educators to bring magic to the curriculum

Abracademy provided an excellent service. A professional and personal service, ensuring that our children received lively and engaging sessions.
They taught our children across 8 weeks and the children couldn’t wait for their “magic” sessions each week ! They raced onto the playground to show their friends, parents and staff their new found skills!! I will be using the company again!

Katy HornshawLower School Deputy Principal, Dwight School

A huge thank you for allowing us to be part of such a wonderful and thought provoking project. The young women from Tallis had a wonderful time and were all really buzzing from the experience! We look forward to more wonderful collaborations in the future.

Fiona LumsdenThomas Tallis Secondary School, London

The dedication and tenacity required for learning magic are invaluable life skills for children to be developing at this age, but in addition Billy has developed a level of confidence and maturity way beyond his years.

Sam MenezesParent

Meet our schools team

Rubens Filho

Founder and Magilitator

Jack Kenyon


Anne Brassier

New business contact

Alex Pittas

Head Magician

Get in touch via our contact form below or call Anne: 07946 354308

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