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A magic potion for embracing change

By | Belief, Curiosity, Food for thought, Learning and development, Magical Moments, Uncategorized, What's new?, Wonder

Don’t be afraid to pivot

This is one of Abracademy’s core values.

The world as we know it is changing and we’re all in this together. If ever there’s been a time when everyone – people and companies alike – has had to pivot, it’s now.

And sticking to what we know best – we want to offer support through our online learning and development workshops. They’re guaranteed to be 100% magical 🦄

The world of magic is familiar with the unknown. We like to sit in the (wonder-full) space between curiosity and knowledge. But of course this outbreak brings so many unknowns and fears. And it calls into question what it means to be present. We don’t know what’s around the corner so we can only focus on what we know right now..

Physically, we find ourselves at home – with children, pets or partners. Mentally, there’s uncertainty, distractions, anxiety and confusion. How can we juggle all the demands and continue to feel present at home and at work, online, and offline?

For one, we need to cultivate space online that allows us to be connected, joyful, vulnerable and curious. Through the magic of the internet, this is exactly what people can do. What people are doing! We truly believe in people, in their resilience and power to survive this adversity. Maybe we can even thrive…?

A learning mindset is possibly the most important skill you can develop right now. Abracademy ignites this mindset by exploring wonder and shifting limiting beliefs. This allows people to connect – both to themselves and to others. Also to gain profound insights to embed back at work, as well as in life generally. We create spaces and experiences that – thanks to the use of magic as a tool – spark wonder in the brain. When we spark that wonder, people are more open, curious and, crucially, able to see their world from new perspectives. Ta-da! 

Abracademy is adapting to the current situation. We want to support our community the best way we know how with magic, connection, playfulness and collaboration. We’ve developed two virtual workshops for you. Read more about them here ⚡!

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Curious Companies

By | Curiosity, education, Magical Moments, Priya, Uncategorized, What's new?, Wonder

Since Abracademy has been running corporate workshops, we’ve noticed certain commonalities among our clients. Our Mind Master / Head of Learning, Priya Ghai, looks into her crystal ball and shares what she sees…

First and foremost, curious companies dare to dream. They dream of a more powerful and magical way to undertake professional development. One where people feel valued and their thoughts, experiences, and emotions are welcome.

Tell us more about the dreamers

The dreamers are the people willing to take a new approach to learning, to take what might seem like a risk. But actually they know it’s an investment – in engagement, laughter and connection over box-ticking. The dreamers can imagine learning programmes that allow people to know how to do their job better and also to feel that they can do it better. They know that the right mindset is the way forward for any life-long learning. A mindset that allows people to take control of their development rather than feeling it’s in someone else’s hands.

The dreamers are creating companies focused on learning and exploration to enable a positive culture. Cultures where people can experience joy, be vulnerable and believe in what they do.

They are also looking for something fresh in their approach to learning. Our clients want the special magic that creates lasting memories for participants as well as movement within the company.

What’s driving companies to take a new approach to learning?

We know that learning and development needs to change. The world of work is changing so fast that we can’t expect things learned a year ago to still be relevant today. This quick, volatile and ever-evolving world means that what, and how, we learn needs to evolve too.

Learning has to be holistic. It must work for the whole person – emotions, perceptions, ideas and needs – not just for our brains. It’s about realising that we are much more than machines fulfilling a role and producing work. When nurtured in the right way, humans have fantastic capacity for creativity and collaboration.

Creating life-long learners is key. People should be able to learn in workshops and beyond. For this reason, Abracademy workshops develop people’s capacity to wonder and reflect. We want people to think about the workshop experience, apply what they’ve learned at work and keep developing. Participants will learn the perfect balance of humility and confidence, whilst continuing to explore their growth. 

This brings us back to the concept of the right mindset for learning – our workshops are spaces to develop the mental models needed to become life-long learners.

Thirdly, our clients are curious – to harness the power of group dynamics and for a deeper understanding of creative processes. It’s increasingly understood that employees are the lifeblood of any company and our programmes instil new energy. We unlock employee potential – vital to the health and progress of any organisation.

What makes a company curious?

They’re companies that are able to work in an agile way. They pilot programmes, learn from them then develop what they need. We love working with companies like this, it ensures that what we do is fit for purpose now, not for last year’s purpose.

These companies understand that their people need more than a revolving door of hard skills. They must believe in themselves and in each other, and they want to feel that the company believes in them too. Getting to the root of what people need enables us to develop programmes that stick and create memorable (and of course, magical!) moments. 

How does Abracademy make learning magical?

Our learning philosophy is based on developing two core mindsets that unlock the magic of a company through its people. The mindsets are Belief and Wonder – inspired by magic of course!

Mindsets are muscles that need to be developed. Our Magical Moment workshops flex these muscles. We look at each mindset from a different angle and develop the skills, and behaviours, that bring it to life.

Our learning philosophy is also holistic, centred on peoples’ many and diverse needs. We use experiences as a method of unpacking and reflecting on learning. And, most importantly, we use magic to stimulate the brain by adding surprise, joy and vulnerability into the learning space. Magic is the perfect way to be in direct contact with the feeling of not knowing something. Leave your ego at the door and open up to explore the unknown in service of growth. 

Thanks to Priya Ghai for chatting learning and magic💡

Below is a short interview with Jay Pepera – Head of Diversity and Inclusion at Omnicom Media Group – talking about her Abracademy experiences. Thank you for unleashing your magic with us Jay!

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Will Tribble

By | Uncategorized

In a world of technology we need to become more human.

Rubens FilhoAbracademy's Co-founder

Will Tribble

Camera Wizard

Creative Content Creator

Will makes spellbinding magic tutorials and other fun content for Abracademy. He is always learning new ways to play with film-making techniques - whether with live action, animation (especially stop motion) or creating in-camera special effects. You can see more of his work at willtribble.co.uk.

Will's Superpowers

  • Storytelling
  • documenting the magic
  • Visualising ideas

Meet the rest of our team

We’re a skilled and diverse team of magicians, facilitators, learning designers, strategists, communicators, scientists and creatives who love what we do at Abracademy.

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